A word or two to end the year…

As 2015 draws to an end and I start to wonder how I am going to get through TWO Christmas meals next Friday, I wonder yet again where the time has gone. It seems only yesterday that I cleaned up my desk, removed the last set of Christmas cards and the left over mince pie crumbs and focused on the 2015 plans.

Those thoughts were then overtaken by the reality of what has been achieved in the last 12 months and the volume of work and effort by the Vanilla Active team. We have delivered on dozens of highly professional, highly publicised solutions for our clients from printed brochures and branding to eCommerce web sites and digital promotions.

I would like to take this opportunity to thank our customers and supporters for your trust in us to deliver business services to you. We hope your business flourishes in 2016 and are always here to support you moving forward. As always, websites and technology evolve and we pride ourselves in supporting our clients with the latest tricks and trends and making sure you stand out from the crowd.

There are many tough decisions that need to be made in a business, but for any business, charity or service provider, ultimately there is one common aim and that is to be more visible, shout that bit louder than anyone else, ultimately resulting in more sales.

Encouraging brands to shout that bit louder is our new strap line and sums up what every business should be aiming for… that little extra that makes a difference.

Vanilla Active have evolved this year as all businesses should and we have increased in numbers. Our work in the promotional marketing arena is growing and with many years under our belts, we can proudly say we are market leaders in the construction of web based promotions and are growing our status in the industry.

We applied and have been accepted as IPM members (Institute of Promotional Marketing) and are excited about the opportunities for 2016.

I won’t lie, I am very keen to have a break over the next couple of weeks and recharge the batteries. As the holidays draw to an end, I will find myself focusing on our goals for upcoming year and plan to hit the ground running. In January we will be launching our new website to reflect our specialist area as well as continuing to design and develop with some great web sites which are being finalised as we speak. So times are certainly exciting at Vanilla Towers!

Wishing you all a Merry Christmas and a Happy and prosperous New Year

Neil Mandel

Vanilla Active MD

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